Strategic Pricing and Persuasive Estimating

Presenter:   Jake Poinier

Length:   1.5 hours

Language:   English

Level:   Introductory/ Intermediate

Type:   Informational

Member price:   $60

Non-member price:   $100

You will leave the session with practical, actionable strategies for securing better freelance jobs at higher rates.

Strategic pricing of your editing or writing services isn’t just a matter of throwing out a number and praying a client says yes—and the real answers to valuation can’t be found through industry websites or rate surveys.

Takeaways include

  • the critical steps of formulating a rate structure
  • creating persuasive estimates and quotes
  • understanding when and how to raise your rates
  • managing slow-paying or nickel-and-dime clients





Jake Poinier specializes in business writing and editing for a wide range of freelance clients, from startups to Fortune 500 companies. He is the award-winning author of four books about the business of freelancing.

Twitter: @DrFreelance

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